From Doodles to Degrees: Discover B.Des. Courses in India

Design is no longer confined to art studios or fashion runways—it has become an integral part of how we interact with technology, navigate our cities, and experience the world around us. Whether it's the seamless interface of a mobile app, the ergonomics of a modern chair, or the branding of a global product, design professionals are behind the scenes shaping every detail.
India’s design landscape is expanding rapidly. According to Credence Research, the country’s industrial design market is expected to grow from USD 1,368.58 million in 2023 to over USD 2,503.23 million by 2032, at a CAGR of nearly 7%. In parallel, interest in creative education has risen significantly, with enrollment in design courses seeing consistent year-on-year growth, particularly in fields such as product design, UX/UI, and communication design.
If you are someone who approaches challenges with creativity, visualises innovative solutions, and wants to merge aesthetics with functionality, then a Bachelor of Design (B.Des.) may be the ideal path forward. In this article, we’ll explore everything from the structure of B.Des. courses in India to career opportunities and how you can embark on a rewarding journey in design.
What is B.Des.?
The Bachelor of Design (B.Des.) is a four-year undergraduate degree crafted to nurture creative potential and strategic thinking in the field of design. This programme seamlessly integrates artistic vision with technical proficiency, enabling students to transform ideas into impactful solutions. Whether it's shaping products, crafting visual communication, or designing user experiences, B.Des. equips aspiring designers with the tools to innovate across a wide range of industries, from fashion and product design to digital media and beyond.
Why Choose B.Des.?
A B.Des. course mixes creativity, innovation and practical learning, which makes it perfect for those interested in design.
-
Creative Freedom: B.Des. helps you come up with and showcase your thoughts in different areas like fashion, technology, automotive design or media. Every project presents a chance to view things differently and develop something new.
-
High Industry Demand: People with design expertise are being sought by startups, big tech companies, advertising agencies, and product-based companies. An impressive portfolio can help you land top, rewarding jobs.
-
Specialisation Options: No matter if you’re interested in product design, graphic design, UX/UI, animation or interior design, B.Des. programmes let you choose a track that fits your needs and plans for the future.
-
Experiential Learning: In a B.Des. course, you get experience through studio classes, design sessions, internships and real design projects that help prepare you for your future in the design industry.
Types of B.Des. Courses
Here are some common specialisations available under B.Des. courses in India:
Specialisation |
Description |
Focuses on designing physical products with function and appeal. |
|
Bdes Communication Design |
Covers visual storytelling, branding, and media. |
Involves garment creation, textile design, and fashion trends. |
|
Bdes Interior Design |
Combines aesthetics with spatial planning. |
Bdes Industrial Design |
Integrates technology, material, and usability in product design. |
B.Des. Course Highlights
Feature |
Details |
Course Level |
Undergraduate |
Duration |
4 years |
Eligibility |
10+2 from any recognised board (any stream) |
Admission Process |
Entrance exams (e.g., UCEED, NID DAT) + portfolio evaluation |
Popular Specialisations |
Product Design, Fashion Design, Communication Design, Animation, UX/UI |
Mode of Learning |
Full-time with studio-based and project-oriented pedagogy |
Annual Course Fees |
INR 50,000 – INR 5 lakhs (may vary by institution and specialisation) |
Top Recruiters |
Infosys, TCS, Titan, Flipkart, IKEA, Deloitte, independent design studios |
Average Starting Salary |
INR 3.5 – INR 6 LPA depending on role, skills, and portfolio strength |
B.Des. Duration
Most B.Des. courses span over four years and are divided into eight semesters. This allows ample time to learn design theory, technical tools, and complete industry internships.
B.Des. Fees
The fees for B.Des. courses in India can vary widely depending on the institute. On average:
Institution Type |
Annual Fees Range |
Government Colleges |
INR 50,000 – INR 1.5 Lakhs |
Private Universities |
INR 2 Lakhs – INR 5 Lakhs |
B.Des. Eligibility Criteria
-
Completion of 10+2 (any stream) from a recognised board
-
Minimum 50% marks in qualifying exams (may vary)
-
Some institutes may require proficiency in English
B.Des. Entrance Exams
Top entrance exams for B.Des. courses in India include:
-
UCEED (Undergraduate Common Entrance Examination for Design)
-
RUAS AT (M. S. Ramaiah University of Applied Sciences Entrance Exam)
-
NID DAT (Design Aptitude Test)
-
AIEED (All India Entrance Examination for Design)
B.Des. Entrance Exam Tips
Choosing successful strategies for B.Des. entrance exams means mixing creativity, a plan of action and regular efforts. Use these important tips to improve your chances of success:
-
Start Early with Sketching & Visual Thinking: Start to work on sketching and figuring out visual puzzles as quickly as possible. Most design entrance exams include these elements.
-
Solve Previous Years’ Papers: Familiarise yourself with exam patterns and question types by solving past papers. It helps improve accuracy and builds confidence.
-
Build a Strong Portfolio: Many top design schools assess your portfolio during admission. Include your best work—sketches, digital designs, personal projects—to reflect your creativity and versatility.
-
Stay Updated on Design Trends & Tools: Follow current trends in design, materials, technology, and software like Adobe Suite or Figma. This will show your awareness of the industry.
-
Take Regular Mock Tests: Simulate test conditions with mock exams. This improves your time management and helps identify areas that need more focus.
B.Des. Admission Process
Stage |
Description |
Entrance Exam |
Appear for national or university-level design entrance tests |
Portfolio Submission |
Submit a curated collection of your best creative work (if required) |
Personal Interview / Studio Test |
Participate in interviews or hands-on studio tests to assess creative thinking |
Final Selection & Fee Payment |
Receive the offer letter, confirm admission by submitting documents, and pay fees. |
B.Des. Syllabus
While the syllabus may vary, core subjects often include:
-
Elements of Design
-
Print Making Techniques
-
Foundation Drawing and Painting
-
Material Exploration
-
Drawing and Sketching
-
Design Thinking
-
CAD and 3D Modelling
-
User-Centered Design
-
Portfolio Design and Presentation
-
Interaction Design
-
Project Design Management
-
Advanced Ul Design
B.Des. Important Books
Some go-to books for B.Des. aspirants include:
Book Title |
Author/Publisher |
Focus Area |
The Design of Everyday Things |
Don Norman |
User-centred design, design thinking |
Sketching: The Basics |
Koos Eissen & Roselien Steur |
Visualisation, conceptual sketching |
Thinking with Type |
Ellen Lupton |
Typography, graphic design principles |
Basics Design Series |
AVA Publishing |
Foundational concepts across design disciplines |
These books are excellent resources for building design sensibility, improving visual communication, and preparing for entrance exams or coursework in B.Des. courses in India.
Skills Required for B.Des. Students
You need more than creativity to do well in a B.Des. course. These are the top skills that students thinking about design should cultivate:
-
Creativity and Imagination: All areas of design are based on creatively approaching problems with new, unconventional solutions.
-
Visualisation and Sketching: Designers are responsible for showing their ideas through visual means. Having strong sketching and visualisation abilities helps to make ideas real as designs.
-
Problem-Solving Ability: While design is often associated with appearance, it’s also about making things easy for people to use. Analytical thinking helps change difficult problems into workable solutions.
-
Attention to Detail: Sticking to the right colours, layout, form and function is vital for a successful modern look. A careful eye helps designers achieve both an attractive and practical result.
-
Communication and Presentation Skills: Showing potential clients ideas and examples of their work is a regular duty for designers. Clear verbal and visual communication is essential.
-
Design Software Proficiency: It is important to know how to use Adobe Creative Suite, Sketch, Rhino and Figma if you want to turn ideas into digital designs and remain on top of industry trends.
Is B.Des. Worth It?
Absolutely! Good design is present in every part of our lives, including the applications we access and the things we purchase. Since companies aim for better products and better experiences for users, designers with skills are much sought-after.
Beyond creativity, a B.Des. degree provides you with opportunities in many industries, including tech, fashion and media. It equips you to make a real impact, such as by fixing everyday issues with good design or by creating new things. Therefore, if you love to create, solve problems and think differently, pursuing a B.Des. makes sense.
Scope of B.Des. in India
B.Des. courses in India have expanded a lot in recent years and things are only improving. In today’s booming e-commerce, fashion, tech and automotive sectors, companies look for designers who can focus on both design and how users experience their products. Businesses rely on designers to create services, products and appearances that attract their customers.
Make in India and Startup India, are the two government-led initiatives that have played a big role in boosting growth by inspiring creativity and business startups. Rising numbers of homegrown brands and startups need product designers to help establish clear product identities and user experiences.
So, if you’re considering a design career, the opportunities in India today are diverse, exciting, and full of potential.
Career Opportunities After B.Des.
Career Role |
Description |
Product Designer |
Designs physical or digital products with a focus on usability and aesthetics. |
UX/UI Designer |
Creates user-friendly interfaces and improves user experience in digital products. |
Industrial Designer |
Develops concepts for manufactured goods, focusing on form, function, and ergonomics. |
Fashion Designer |
Designs clothing, accessories, and fashion lines for various markets. |
Design Consultant |
Offers strategic design solutions for businesses, often working across industries. |
Illustrator/Animator |
Produces visual content for media, marketing, games, and storytelling. |
Design Researcher |
Conducts user research to inform and improve design strategies and outcomes. |
B.Des. Salary in India
Experience Level |
Average Annual Salary |
Entry-level |
INR 3 – INR 6 LPA |
Mid-level |
INR 6 – INR 12 LPA |
Senior-level |
INR 12 – INR 20+ LPA |
How to Choose the Best University for B.Des.
Picking the right university matters a lot for your B.Des. course since it helps set your future in design. The following points are important to notice:
-
Begin by making sure a programme is recognised and accredited. The university must be validated by the UGC (University Grants Commission). In addition, search for organisations that are recognised by design-related accreditation groups. As a result, your degree is recognised and you get a solid educational foundation.
-
Faculty and teaching style matter. Having educators with practical experience in their field adds practical knowledge to the lessons. If you study at a university with a strong studio-practice focus, you’ll be much more ready for a design career.
-
Check where students go after graduation. Going through the university’s statistics on placements and partner companies shows the services it can offer. Top universities are connected to many famous design studios, companies and brands that recruit their students.
-
Where and how you learn matters a lot. Modern facilities in design labs, the use of new software and 3D printers can help you turn your ideas into real products. Institutions that aim for industry collaborations are more likely to add guest lectures, workshops and actual projects to their curriculum.
-
Make sure you experience internships and gain exposure. Find courses that allow you to do internships, work on live projects or take part in programmes abroad. They don’t only add to your resume; they provide valuable lessons in finding what you’re passionate about.
Design Like a Pro, Lead Like a Visionary — B.Des. at M. S. Ramaiah University of Applied Sciences
The Faculty of Art and Design at M. S. Ramaiah University of Applied Sciences follows a comprehensive approach to design education. The university offers B.Des. programmes that equip students not only to tackle current challenges but also to anticipate and meet future demands. While theoretical concepts are grounded in classroom instruction, studios and labs provide hands-on opportunities to bring those ideas to life.
Key Highlights
-
A renowned institution with a 63-year history
-
NAAC A+ Accredited and NIRF Ranked
-
Highly qualified PhD faculty from leading institutions
-
State-of-the-art studios and laboratories, such as the Concept Studio, Textile Testing Lab, and PACE Lab
-
Student exchange programmes in collaboration with renowned global universities
-
Guest lectures by experts from reputed academic and industry backgrounds
-
Opportunities to participate in national and international competitions and exhibitions
-
Collaborative group projects and a final dissertation as part of the curriculum
B.Des. Specialised Courses at Ramaiah University
-
B.Des. Fashion Design
-
B.Des. Interaction Design
-
B.Des. Product Design
The curriculum, focused on both teaching and industry relevance, is supported by thoughtfully designed studios and laboratories. These facilities not only promote practical learning but also encourage students to gradually evolve into the creative artists and designers of the future.
The Last Stroke: Reflecting on B.Des.
Design is no longer just an aesthetic tool—it’s a strategic force driving innovation across industries. As businesses and societies seek more intuitive, sustainable, and user-friendly solutions, skilled designers are becoming indispensable. It shapes how we interact with the world, solving real problems while enhancing everyday experiences. This growing importance means a career in design offers both creative fulfilment and impactful opportunities across a wide range of fields.
If you're ready to bring your creativity to life and shape the future through design, M. S. Ramaiah University’s B.Des. programme offers the ideal launchpad. Explore your passion, develop industry-ready skills, and design a career that makes a difference.
FAQs
- What is the duration of a B.Des. course?
Typically, 4 years divided into 8 semesters. - Can I pursue B.Des. after 12th with science or commerce?
Yes, students from any stream (science, commerce, or arts) can apply. - Is product design a good career option?
Yes, B.Des. Product Design is in high demand across industries like tech, automotive, and consumer goods. - Do I need to know drawing to study B.Des.?
Basic drawing helps, but design thinking and problem-solving are more critical. - What are some of the top entrance exams for B.Des. in India?
UCEED, NID DAT, and RUAS AT are among the most popular.