Faculty & Staff
Contact
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Email
reshma.ms.mc@msruas.ac.in
- Phone 08045366666
- Websites
Dr. Reshma K.J.
Assistant Professor
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School/College
Faculty of Management and Commerce
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Department
Department of Management Studies
A strong commitment to working with students and fostering their professional development. To establish myself in the field of Higher Education and to take up the responsibility as an educationist and to utilize my skills and experience for the progress of an organization to achieve academic excellence.
Dr. Reshma K.J. is a committed academician with a strong foundation in management studies and research. She earned her Bachelor of Business Management (BBM) from Mangalore University and completed her MBA from Ramaiah University of Applied Sciences (RUAS), Bangalore. She completed her Ph.D. under the Faculty of Management and Commerce at RUAS. Her doctoral research focused on “Impact of Personality Types and Behavioral Bias on Students’ Entrepreneurial Intention.” She currently serves as an Assistant Professor in the Department of Management Studies, Faculty of Management and Commerce, RUAS. With over 7.8 years of experience in teaching and research, she has contributed significantly to both academic and scholarly domains. She has published extensively in peer-reviewed national and international journals, presented numerous conference papers, and authored academic books and book chapters. Her research interests include Entrepreneurial Intention, Behavioral Finance, Investment Banking, Accounting and Taxation.
Qualifications
- PhD( Management)
MS Ramaiah University of Applied Sciences, 2025
- MBA (Finance)
MS Ramaiah University of Applied Sciences, 2017
- BBM (Finance)
Alva’s Education Foundation, 2015
Total Years of Experience
7.8
Academic Experience
2017 to Present
- Behavioral Finance, Accounting, Taxation and Entrepreneurship
- Ajitha, S., K. J., R., Geevarathna, & Huxley, S. (2025). Indigenous Knowledge and Sustainable Development: Bridging Traditional Practices With Modern Climate Solutions. In P. Roy, M. Hamidi, & H. Wahab (Eds.), Community Climate Justice and Sustainable Development (pp. 147-180). IGI Global Scientific Publishing. https://doi.org/10.4018/979-%208-3373-0619-3.ch008
- Mr. Kanta Varun Tej, Ms Reshma K J & Dr. S Ajitha (2025). Financial literacy and Risk Tolerance in Investment Decisions published in book chapter. Shodhcold: Innovative pathway on multidisciplinary approach to sustainable development, pp -190-195 (ISBN: 978-81-984393-9-0)
- Ms Nishmitha, Dr. S Ajitha & Ms Reshma K J (2025). The Role of Cryptocurrency in Diversifying Investment Portfolio Published in book chapter. Shodhcold: Innovative Pathway on Multidisciplinary Approach to Sustainable Development, pp -162-189(ISBN: 978-81-984393-9-0)
- Risk and Return Behaviour on Systematic Investment Plan – LAP LAMBERT Academic Publishing, 2020 (ISBN: 978-6200250865).
- Best Paper Award on Bridging the Deep Tech Valley of Death: Policy, Financing, and Ecosystem Strategies for Sustainable Growth" at ICSSR Sponsored International Conference on Deep-Tech and Policy
- Winner at Fore International Case Conference for the case study Can a Low-Cost Airline Survive after the Pandemic? Reaching the High Skies - A Case Study on IndiGo Airline.
International Conference Papers
- Presented paper titled Harmonizing Excellence: Investigating the Interconnection between Hospital Accreditation and Patient Perception of Quality Care – International Conference CAHOCON 2024, Kolkata
- Presented Paper titled” Impact of Personality Type and Behavioural Bias on Entrepreneurial Intention: A Comparative Study between Students and Entrepreneurs” - International Conference on Entrepreneurship and Entrepreneurial Ecosystem in the Global Economy: Role of Returnee Entrepreneurs at Indian Institute of Science(2025)
- Presented paper titled "Bridging the Deep Tech Valley of Death: Policy, Financing, and Ecosystem Strategies for Sustainable Growth" at ICSSR Sponsored International Conference on Deep-Tech and Policy: Building a Sustainable Deep-Tech Startup Ecosystem for Viksit Bharat 2047, hosted by the Faculty of Management and Commerce, M.S. Ramaiah University of Applied Sciences (MSRUAS) in collaboration with the Centre for National Security Studies, MSRUAS (2025)
- Co-authored the paper titled “Decoding the Impact of Union Budget Announcements on Industry-Specific Indices: A Decade-Long Analysis of the Indian Stock Market Using Sentiment Analysis” at the International Conference on Sustainable Finance and Accountancy (ICSFA-2025), held on 13 & 14 March 2025, organized by the Department of Professional Studies, at CHRIST
National Journal Papers and International Journal Papers
- Reshma, K.J., 2023. Personality Type and Entrepreneurial Intention: A Comparative Study on Post-Graduate Students and Entrepreneurs. Educational Administration: Theory and Practice, 29 (4), 599-610 Doi: 10.53555/kuey. v29i4, 5163.
- Reshma K.J and Dr. Ganesaraman K (2024) “Impact of Cognitive and Emotional Bias on Students’ Entrepreneurial Intention”, Educational Administration: Theory and Practice, 30(3), pp. 1002–1016. doi: 10.53555/kuey.v30i3.1434
- Himashree, M. S., KJ, M. R., Ajitha, S. & Girish, M. R., 2024. Automating adverse event detection in clinical trials through machine learning. Periodico di Mineralogia, 93(6),pp. 340-352.
- Prasad, M. R., Ajitha, S. & Reshma, K. J., 2024. Predicting climate variations: machine learning approach using weather factors and the socio-economic drivers of temperature. International Journal of Innovative Research in Technology, 11(7), pp. 2959-2969.
- Potaraju, P., Reshma, K. J. & Ajitha, S., 2025. A study on factors influencing behavioral intention to adopt and use neobanking. International Journal for Research in Applied Science & Engineering Technology (IJRASET), 13(1), pp. 282-292.
- Likith Kumar, C. M., Ajitha, S. & Reshma, K. J., 2024. Predictive analysis of employee turnover: a comprehensive model for attrition forecasting. International Journal of Scientific Research in Engineering and Management, [online].
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