Faculty & Staff
Contact
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Email
Chethankumar.ms.mc@msruas.ac.in
- Websites
Mr. Chethan Kumar
Assistant Professor
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School/College
Faculty of Management and Commerce
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Department
Department of Management Studies
Chethan holds an MBA degree and has qualified UGC-NET JRF and Karnataka SET. He is a recipient of the IRSSM Young Service Researcher Award from the Journal of Service Management and was also awarded Best Paper at a conference organized by Jaipuria Institute of Management, Indore.
Qualifications
- PhD (Pursuing)
T A Pai Management Institute/ MAHE, Manipal
- MBA
Sahyadri College of Engineering and Management, Mangalore/ VTU, 2020
- B.Sc
MGM College Udupi/ Mangalore University , 2017
Experience
Total Years of Experience2 years/ 5 months
Industry Experience:
- Sales and Business Development – 2.5 years
- Sports Management, Gaming and eSports, Consumer Behavior, Technology & Society, Sustainability, and Tourism & Hospitality
- Junior Research Fellowship (JRF) awarded by the University Grants Commission, Government of India in 2022.
- Qualified for the Karnataka State Eligibility Test (KSET) 2021 for the Assistant Professorship.
- Best Paper award at the National Conference on Sustainability, Business, and Society organized by Jaipuria Institute of Management, Indore, in collaboration with MDRF, New Delhi, India, on 30th September 2023.
- Awarded ‘Young Service Researcher’ by International Research Symposium in Service Management 2023 (IRSSM) sponsored by Journal of Service Management (JoSM).
- Received Highly Commended paper award at the International Research Symposium in Service Management 2023 (IRSSM) sponsored by Journal of Service Management (JoSM).
International Journal Papers
- Kumar, C. and George, T., 2024. Mapping behavioral intention studies in sports marketing research: a review and future research agenda. Cogent Business & Management, 11(1), p.2382920.
- Kumar, C., Srivastava, M. and Thanigan, J., 2025. Influence of fan’s sports identification on their intention to watch eFootball live-streaming: evidence from football audience. Managing Sport and Leisure, pp.1-23.
- Kumar, C., Srivastava, M., Mohanty, A. and Kamath, GB., 2025 “I’d bet my ears on these headphones”: Investigating Brand loyalty towards gaming headphones. International Journal of Electronic Commerce and Retailing. (Accepted)
- Member of IRSSM India chapter
ADDRESS
